NEED MORE INVENTORY?
Fastest Proven Solution for
Low Inventory Challenges
Facebook Buyback Ads
Dealers everywhere are feeling the pinch of low inventory, due to the unforeseen obstacles emerging from 2020.
Most dealers are currently stuck paying gouging auction prices. With Facebook and Instagram users at an all time high, now is the perfect opportunity to leverage digital ad strategies to replenish inventory,
We want to HELP! So we created a Buyback Program that has a proven process to help you stock up. With our audience targeting strategies we help get back those top model-lines directly from the source - their owners.
"The used-vehicle market is hotter than ever,
and prices are at their highest levels ever recorded."
David Paris - JD POWER Executive Analyst
GET YOUR DEALERSHIP STARTED TODAY
Find out how our Facebook Buy Back Program will help you BUY & SELL more cars.
Click below to speak to member of our team.
Featured In
For Helping Dealers BUY & SELL More Cars During The Pandemic
Buy Back Ad Examples
"BUY BACK EVENT"
Most dealers are looking to restock specific models, are you one? If so, we got you covered!
"TOP DOLLAR"
Messaging is everything. It can be as simple as "We'll Pay Top Dollar" or "Cash Offers." Get a chance to make offer before other parties like CarMax or Carvana!
"WE NEED YOUR VEHICLE!"
A national inventory shortage makes vehicles higher priced. Display that! Both parties win here.
WANT TO SEE MORE?
Book call below to view 20+ live Buy Back ads.
Audience Targeting
Presenting the right message, at the right time, to the right people, is the key to a high performing marketing campaign. To get in front of your desired vehicle owners, we create your Buyback Ads using our audience targeting strategies starting from the Top 4 Tips provided below (feel free to use yourself).
1. Verify your domain
Due to Apple’s iOS 14.5 update, Facebook is requiring accounts to verify their domains in order to to optimize and report on critical website events. If you currently use an agency, double-check that they are verifying it within your own Business Manager. Otherwise, they will “own” the domain until they relinquish ownership.
2. Activate your tracking pixel
The Facebook Pixel is a piece of software code installed on your website that lets you measure conversions, optimize ads for valuable actions and create audiences for retargeting.
3. Upload your CRM data
Sometimes the best audience is one that you already have. You can create a custom audience by uploading a list of your CRM sold data, and Facebook will match the emails with users on Facebook. Now, you can serve ads o entice vehicle owners to trade in, or outright sell you their vehicle. Because this audience already trusts you, you have a much higher chance at conversion.
4. Use 1st & 3rd party data
By using demographic and leveraging behavioral targeting from places like Oracle or IHS Polk. you can get in front of your desired top model-line vehicle owner.
Audience Targeting
Presenting the right message, at the right time, to the right people, is the key to a high performing marketing campaign. To get in front of your desired vehicle owners, we create your Buyback Ads using our audience targeting strategies starting from the Top 4 Tips provided below (feel free to use yourself).
1. Verify your domain in your Business Manager.
Due to Apple’s iOS 14.5 update, Facebook is requiring accounts to verify their domains in order to to optimize and report on critical website events. If you currently use an agency, double-check that they are verifying it within your own Business Manager. Otherwise, they will “own” the domain until they relinquish ownership.
2. Activate your Facebook pixel.
The Facebook Pixel is a piece of software code installed on your website that lets you measure conversions, optimize ads for valuable actions and create audiences for retargeting.
3. Upload your CRM data to create a Custom Audience.
Sometimes the best audience is one that you already have. You can create a custom audience by uploading a list of your CRM sold data, and Facebook will match the emails with users on Facebook. Now, you can serve ads o entice vehicle owners to trade in, or outright sell you their vehicle. Because this audience already trusts you, you have a much higher chance at conversion.
4. Use 3rd party data like Oracle or IHS Polk.
By using demographic and leveraging behavioral targeting you can get in front of your desired top model-line vehicle owner.
NEED Buyback Ads NOW?
In order to overcome inventory challenges,
every dealer is eager to buy back
local vehicles.
With highly effective targeting
and strongest messaging, our ad strategy
outperforms the competition.
GET IN EARLY!
Lets get your inventory back in control,
schedule call today.
Questions? Ask Us!
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